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Custom fleet bikes · 100-bike minimum
Swell Bike Co.
Our story · Destin, FL

By the beach.
For the beach.

We're a team of problem-solvers and innovators based in Destin, FL. Growing up on the Gulf Coast, surrounded by beautiful vacation rentals and beach cruisers, we noticed a problem: the Florida coast is stunning for visitors, but it's hard on bicycles.
A couple unloading a Swell bike from the back of a pickup truck
◇ Who is Swell Bike Co.?

We reimagined
the cruiser.

So we did what we do best. We completely reimagined the cruiser bicycle to eliminate all of its traditional problems. Our bikes were designed by the beach, for the beach.
The single-speed shaft drive and tubeless, honeycomb rubber tires mean no dropped chains and no flats — a bike that just works for guests.
Two Swell bikes parked against a boardwalk railing
A couple on a boardwalk bench above the beach, Swell bikes parked beside them
The Swell Bike Co. head badge on a white frame, beaded with water

See it for yourself.

Schedule an in-person demonstration, and we'll bring a Swell Bike over for you to test ride.
Schedule a Demo